Designing an accessible platform for custom switchgear

In 2022, I became the in-house Graphic Designer for Leman Engineering & Consulting Inc. (LEC), a company that designs and builds custom switchgear and control panels and provides field start-up assistance and troubleshooting services. My key contributions included:

• Revamping the outdated company website (which had fallen out of use), significantly improving its functionality and visual appeal.

• Creating all sales literature to effectively showcase LEC’s services and products.

• Designing job advertisements for social media platforms.

• Overhauling and maintaining all social media accounts, enhancing LEC’s online presence.

• Spearheading a successful 30-day social media campaign, which attracted numerous new clients and generated potential new sales of $400,000.

My work played a crucial role in modernizing LEC’s brand and expanding its client base.